What is PMR?

Prey Model Raw (PMR) is a biologically appropriate feeding approach designed for carnivorous pets such as dogs and cats.

It is based on the principle of feeding pets a diet that closely mimics what their wild ancestors would naturally consume.

The Foundation of PMR

🥩

Muscle Meat

Primary source of protein and essential amino acids.

🦴

Edible Bone

Natural calcium and phosphorus for strong teeth and bones.

🫀

Organ Meat

Nutrient-dense vitamins and minerals essential for overall health.

Why PMR is Biologically Appropriate

Dogs and cats are natural carnivores. Their digestive systems are designed to process raw animal proteins, bones, and organs efficiently.

PMR feeding supports:

✔ Short digestive tract

✔ Built for animal protein

✔ Natural bone processing ability

✔ High protein requirements

PMR vs Commercial Kibble

Feature PMR Commercial Kibble
Processing Raw, minimally processed High-heat processed
Ingredients Whole animal ingredients Fillers & by-products
Nutrient profile Natural nutrient profile Synthetic supplementation
Dental health Supports dental health Soft, processed texture

Ready to Feed the Way Nature Intended?

Choosing PMR means choosing real ingredients, balanced nutrition, and a feeding approach rooted in nature, not convenience manufacturing.